
In 2025, Watson Links is celebrating significant growth, with youth and mentor participation rising two to three times over the previous year. The organization with national reach continues to remove barriers and build community through the game. With more rounds and initiatives still in motion, its impact is set to grow even further by year-end.
Watson Links and Imperial are expanding their partnership in 2025 with “Hats Off to Helping Others,” a campaign celebrating golf mentorship that includes gifting mentors and junior golfers Imperial hats.

As a prelude to the 2025 American Century Championship golf tournament in Lake Tahoe, American Century Investments will host the American Century Swing Series driven by Watson Links in five locations across the United States.

The collaboration brings together two icons of sport and service with a shared mission: to positively impact the lives of young people through sports and mentoring.

Introducing a new, access-driven partnership between Athletic Solutions—a trusted online provider of high-quality, branded athletic gear—and Watson Links.

Watson Links triples program’s reach for 2025 golf season by partnering with 11 additional First Tee chapters

Watson Links and Big Brothers Big Sisters Kansas City (BBBS) are partnering for the summer on a pilot program to provide free golf opportunities for local Matches.

In this episode of Golf Underground, the hosts sit down with golf legend Tom Watson to discuss his innovative program, Watson Links, which bridges the gap from lessons to real golf course play for young golfers.

Watson Links is pleased to announce the addition of Kansas City native Steph Mingos Shogren to its staff as National Program Manager.

Chance Rinkol, a senior golfer from Blue Valley High School, is making strides towards another state championship while simultaneously raising funds for Watson Links.
Tom Watson’s latest philanthropic endeavor aims to open doors for a new generation of lifetime golfers. (Begins on page 58.)

Fairways of Life is joined by a World Golf Hall of Famer & 8-time Major Championship winner Tom Watson. He shares his recollections of an amazing career alongside some of the giants of the game like Jack Nicklaus, Ben Hogan, Byron Nelson, & more.