
In 2025, Watson Links is celebrating significant growth, with youth and mentor participation rising two to three times over the previous year. The organization with national reach continues to remove barriers and build community through the game. With more rounds and initiatives still in motion, its impact is set to grow even further by year-end.
Watson Links and Imperial are expanding their partnership in 2025 with “Hats Off to Helping Others,” a campaign celebrating golf mentorship that includes gifting mentors and junior golfers Imperial hats.

As a prelude to the 2025 American Century Championship golf tournament in Lake Tahoe, American Century Investments will host the American Century Swing Series driven by Watson Links in five locations across the United States.

Patrick Mahomes and Tom Watson are teaming up to help remove barriers for kids who are developing a love for golf. The program pairs kids with a mentor.

The collaboration brings together two icons of sport and service with a shared mission: to positively impact the lives of young people through sports and mentoring.

Introducing a new, access-driven partnership between Athletic Solutions—a trusted online provider of high-quality, branded athletic gear—and Watson Links.